A music agent is a person who is responsible for booking shows for bands. Agents, more broadly, also approach promoters about shows, negotiate contracts for live performances and basically make sure the wheels of a concert tour, or just a single show, turn smoothly. An agent will work with a promoter to make sure that everything a band needs will be at the venue, that there is an appropriate soundcheck period set aside for the band, and of course, what the payment will be for the performance and if the accommodation will be provided by the promoter.
What it’s like:
- Liaising with bands/labels/management to agree on a window for tour dates, the financial and logistic requirements of the tour, and the goals of the tour (eg, promote a new album)
- Contacting promoters and venues to pitch bands and agree on performance dates
- Arranging contracts with promoters regarding pay, rider, guest list and equipment
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